
His presence is frequent on social media and, at only a few dozen centimeters tall, his brother Lamine Yamal has gone viral at the 2026 World Cup due to his reactions.
“This time, the biggest sensation was not caused by an athlete, the goals, or even the trophy itself,” wrote Spanish magazine “Hola!”. “Kane, the 3-year-old brother of Lamine Yamal, conquers the tournament with his funny moments.”
Kane has won the hearts of fans at the World Cup and beyond, all the way to Spain's semi-final. In the media, he has been described as "the star of the 2026 World Cup", "Spain's superstar in the stands" and "the tournament's most beloved personality", according to the Daily Mail.
Kane's popularity peaked after Spain's victory over Belgium last week, when television cameras showed the three-year-old waving and smiling at his brother from the stands.
On the pitch, Yamal burst into laughter when he saw Kane sticking his tongue out on the stadium's giant screens. Photos of the little one's antics immediately began circulating on social media.
Speaking to reporters after the match, Yamal revealed that his brother had warned him. "I was in physiotherapy and he called me, using my mum's phone, and said he was going to stick his tongue out tomorrow. So when I saw it on the screen, it really made me laugh," said Lamine Yamal.
Kane, who was born in September 2022, is the son of Lamine's mother, Sheila Ebana. Although the two do not share the same father, the Barcelona star spoke warmly of their bond: "It makes me happy to see my little brother so happy, and my mum and my friends living the life they've always dreamed of. My little brother is everything to me. I love him so much, I feel like he's my son."
For those who have followed Yamal's rise closely, Kane's presence is nothing new. The footballer regularly shares videos of them dancing together on TikTok, while videos of the two playing with a ball on the pitch during Barcelona's La Liga title celebrations last season also went viral. ©LAPSI.al